Airbnb price gouging: Altadena family who lost their home to Eaton Fire faces 43% increase in short-term rental
Share and Follow

An Altadena family that lost their home in the Eaton Fire are among the many wildfire victims who have been victimized by illegal price gouging.

The Skidmore family quickly found refuge at an AirBNB in Pasadena this week after they were displaced by the Eaton Fire. They lost everything.

“My kids are great kids and they’ve grown up in that house and that was their place and they’ve lost their place,” Warren Skidmore said. “They’ve lost their little havens they’ve made for themselves,”

While trying to find more permanent, long-term housing, they noticed the price of their temporary home Airbnb went up 43.2% for the following week. That would be illegal price gouging.

Under California law, during an emergency, businesses are only allowed to increase prices by up to 10 percent.

“During the state of emergency like there is currently in effect Ventura county and Los Angeles county, it is illegal — you cannot do it,” said California Attorney General Rob Bonta. “It’s unlawful. It is a crime punishable by up to a year in jail and $10,000 fines.”

Airbnb is partnering with 211LA to provide free housing for up to seven days for those that have been replaced.

“Luckily there’s laws. We’ve reported anything that we’ve seen, and scams as well — accommodation scams — we’ve seen lots of those,” Skidmore said.

Thousands of displaced people need homes. Real estate agents like Greg Krappman are seeing the demand.

“We are seeing people, applicants, bidding up the price, offering to prepay, oftentimes prepaying an entire year to lease in order to be competitive,” ” Krappman said.

Price gouging protections will stay in place for at least 30 days.

You can report scams our price gouging at oag.ca.gov/report.

Copyright Ā© 2025 KABC Television, LLC. All rights reserved.

Share and Follow
You May Also Like
Shocking video shows woman 'abducted in broad daylight' in Florida

Viral Video Unveils Disturbing Daylight Abduction in Florida: What You Need to Know

The unsettling incident of a woman seemingly being abducted in daylight was…
MetroCards being hawked for up to $3,500 on reseller markets

Unbelievable: MetroCards Fetching Up to $3,500 on Resale Markets – Here’s Why

The MetroCard is experiencing a revival of sorts, capturing the hearts of…
Betty Boop and 'Blondie' enter the public domain in 2026, accompanied by a trio of detectives

Betty Boop, ‘Blondie,’ and Iconic Detectives Set to Enter Public Domain in 2026: A New Era for Classic Characters

LOS ANGELES — In a significant cultural shift, beloved characters Betty Boop…
Disneyland brawl breaks out in line for Indiana Jones ride

Chaos Unleashed: Shocking Disneyland Brawl Erupts at Indiana Jones Ride Queue

An unsettling incident unfolded at Disneyland when a father was viciously beaten…
Trump delays increased tariffs on upholstered furniture, kitchen cabinets and vanities for a year

Trump Postpones Tariff Hike on Upholstered Furniture, Kitchen Cabinets, and Vanities for One Year

On New Year’s Eve, President Donald Trump issued a proclamation postponing the…
Mickey Rourke emerges at home he faces eviction from over unpaid rent

Hollywood Actor Mickey Rourke Confronts Eviction Threat Over Unpaid Rent at Los Angeles Home

Mickey Rourke, the once-dashing star of Hollywood’s golden era, recently stepped out…
Off-duty ICE agent takes down armed man firing rifle at LA apartment complex

Heroic Off-Duty ICE Agent Neutralizes Active Shooter at Los Angeles Apartment Complex

An off-duty agent from Immigration and Customs Enforcement (ICE) fatally shot a…
Dunkin’ is giving away free donuts to kick off the new year. Here’s how to get one

Kickstart 2024 with a Sweet Treat: Dunkin’ Offers Free Donuts to Celebrate the New Year – Here’s How to Claim Yours

Enjoy a sweet treat on Dunkin’ this Friday! Customers can grab a…