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An afternoon out in Beverly Hills took a shocking turn when LA influencer Florence Mirsky was filmed unleashing a tirade of racial slurs and insults at a valet worker.
But the California-based entrepreneur’s situation only worsened when she realized the magnitude of the backlash once the interaction was posted online.
Mirsky countered with a series of impassioned attempts to retract her remarks before returning to the scene to beg for forgiveness.
The drama began when the social media personality, who was once married to record producer Scott Storch, was caught on camera outside a restaurant berating a valet attendant last Tuesday.
The now-viral footage, which spread across social media, captured Mirsky using a racial slur and making a series of inflammatory comments.
‘Trump is doing good things. You guys rape people. You guys rape and kill people,’ she is heard yelling in the video, moments before tossing a bill at the valet.
In a further display of arrogance, she belittled the worker by exclaiming, ‘Take my $50 and give me my change. I’m rich, you’re poor. Difference.’
As stunned onlookers watched, the valet responded with a simple but cutting retort: ‘You’re poor of soul. You’re a poor soul.’
Mirsky fired back, ‘b****, give me my keys!’ before attempting to slap the phone of the person recording the incident out of their hand.
The explosive video prompted immediate outrage, with thousands calling out Mirsky for her racist remarks.
The backlash was swift, forcing her into full damage control mode as she scrambled to contain the fallout.
Then in a bizarre and contradictory series of apology videos, Mirsky attempted to justify her outburst while simultaneously pleading for forgiveness.
‘I’m really tired of the DMs and the comments. I left my house in PJs as you can tell, looking crazy. When I was walking out, the valet guy grabbed my ass, and I should have just punched him,’ she explained, alleging a worker had sexually assaulted her.
She admitted to a racial slur but insisted that it was a heat-of-the-moment reaction to feeling violated.
‘I was thinking about my child and not wanting to go to jail, so I lashed out… and I’m so wrong for that. But I felt so violated. I should have just shut my mouth, called the police, and that’s it.
‘So I’m basically I’m explaining to everyone I’m sorry for what I’ve said. I’ve been around Mexicans my whole life. My parents are immigrants. I’m the furthest thing from racist possible,’ Mirsky said.
In second video and yet another attempt at damage control, Mirsky insisted she is not racist.
‘Everyone in life makes mistakes. I’m the farthest thing from racist. I’ve taken full accountability. Please, enough!’ she said, her voice cracking in a tearful video.
‘I want to apologize to the man who grabbed my a**. I don’t even care. I’m the furthest thing from racist possible.’
Despite her frantic efforts to salvage her reputation, Mirsky’s apologies only seemed to fuel further scrutiny.
Critics pointed out inconsistencies in her claims, questioning why she had not reported the alleged assault to authorities.
In a final desperate act, she returned to the valet lot and filmed herself apologizing directly to one of the workers from the viral video.
‘At least be real. You’re a good-looking guy with green eyes. All my partners are Spanish. I’m the furthest thing from racist possible. Can you at least admit what the guy did to me, please?’ she pleaded, appearing increasingly desperate for validation.
Mirsky, known for her ties to the cannabis industry through brands like Koko Nuggz and Cali Sweets, has faced major criticism from the community.
Puffco CEO Roger Volodarsky condemned her actions, stating, ‘No place for racists in the cannabis community @kokonuggz.’
Meanwhile, her ex, Scott Storch – renowned for his work with artists like Dr. Dre and Beyoncé – has publicly distanced himself from her remarks. ‘I absolutely do not cosign her racist comments,’ he stated, making it clear that her actions were hers alone.
As of Tuesday evening, Mirsky’s Instagram account remains deactivated.