Halle Bailey, Usher, and their families are rocking the latest collection from supermodel Chanel Iman’s brand, Chasa. In new photos shared online, the stars along with their loved ones, can be seen wearing the brand’s cozy new robes.

In one snap, Usher, his wife, Jennifer Raymond, and their two kids are all decked out in Chasa’s signature robes.

Chanel Iman posted the image on her Instagram with the caption, “Beautiful to see @usher @boogsneffect and their adorable family enjoying our new @chasaofficial robe collection. Thank you both for your support and so glad you are loving it.”

Another photo features Halle Bailey holding her son Halo, with both wearing the matching robes.

Chanel gushed, “[Halle Bailey] and her son are just so adorable in our new CHASA Baby & Kids Collection. I just Can’t get enough of this. Thank you Halle.”

Supermodel Chanel Iman is stepping into a new chapter, blending her passion for family and design with the launch of a children’s collection for her home brand, Chasa.

Chasa, which Chanel describes as a fusion of her nickname, “Cha Cha,” and the Latin word for home, “casa,” started as a home collection aimed at creating warm, inviting spaces for families. 

“I love spending quality time with my family. The home space, that’s what I do for my family. I create a nice warm environment for us to make lots of memories together. And I’m really good at that,” Chanel shared with ESSENCE. “I also felt like because I’ve been on the road for so long as a successful model, I’ve always had to create a home no matter where I was.”

As a mother of three, Chanel’s focus has shifted from her modeling career to spending quality time at home with her children.

She continued, “Modeling will always be a part of my story, but right now, my focus is Chasa. I’m really focused on being a great mother to my children, building trust with my customers, and building my brand, Chasa.”