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You can “Rock and Roll All Nite” with Gene Simmons — but it’ll cost you.
The Kiss frontman, 75, is giving fans the opportunity to be his personal assistant and band roadie for over $12K.
Marketing the opportunity as “the ultimate Gene Simmons experience” on his website, the musician guarantees that participants will join the GS Band Team Crew for an entire day and gain insight into his daily routine while he tours solo with his Gene Simmons Band this spring.
In addition to assisting the band with tasks such as setting up for the performance, the fortunate individual will observe sound checks, travel to the venue with the band, and spend time backstage.
For a substantial fee of $12,495, Simmons assures that the high-paying fan will enjoy a meal with him either at the hotel or backstage, have the chance to join him on stage during the concert, and receive an introduction to the audience.
The “I Was Made for Lovin’ You” musician won’t let you leave the venue empty-handed, either.
According to the listing, the high roller will go home with a set list signed by Simmons and a rehearsal-used bass with his John Hancock.
He also claims that the lucky assistant can take photos during the day of their “entire experience.” When it comes to outside items, Simmons will only allow them to bring an additional four things for him to sign — and it can’t be any instruments or parts.
However, the ultimate fan will be allowed to bring another person as their plus one for the day.
This isn’t a one-time offer, though.
Simmons will allow one assistant experience per venue when his band heads on tour from April 3 to August 3 — and with over 20 shows, that’s a whole lot of dough.
The $12K assistant job isn’t the only interesting experience available.
For the price tag of $6,500, fans can get a signed bass (while supplies last) and meet Simmons backstage at one of his shows.
This is just the latest gimmick for the rocker, whose Kiss band has been slammed for their somewhat crass marketing tactics over the years.
In 2001, Simmons and bandmates Paul Stanley, Ace Frehley and Peter Criss offered up Kiss-themed caskets for $3,900, which featured their faces on them.
The rockers also gave their stamp of approval on Kiss Kondoms, inflatable tongues and Kiss toilet paper.
The band finished the “End of the Road World” Tour at Madison Square Garden in New York City on December 2, 2023, with Simmons making it clear it was “the end of the road for the band, not the brand.”
“Kiss is a universe of its own – movies, merchandise, maybe even Broadway. The band will end, but the Kiss experience … it’s immortal,” he told to 519 Magazine at the time. “It’s the end of touring … We are the hardest-working band on stage. I’ve got 40 pounds of armour and all the rest of it and seven-inch platform heels. Each of the dragon boots weighs as much as a bowling ball. Physically, it’s tough to do that.”