Share and Follow


The agreement brings a seismic shift to schools that were forced to reckon with the reality that their players are the ones producing the billions in revenue.

A federal judge signed off on arguably the biggest change in the history of college sports on Friday, clearing the way for schools to begin paying their athletes millions of dollars as soon as next month as the multibillion-dollar industry shreds the last vestiges of the amateur model that defined it for more than a century.

Nearly five years after Arizona State swimmer Grant House sued the NCAA and its five biggest conferences to lift restrictions on revenue sharing, U.S. Judge Claudia Wilken approved the final proposal that had been hung up on roster limits, just one of many changes ahead amid concerns that thousands of walk-on athletes will lose their chance to play college sports.

The sweeping terms of the so-called House settlement include approval for each school to share up to $20.5 million with athletes over the next year and $2.7 billion that will be paid over the next decade to thousands of former players who were barred from that revenue for years.

The agreement brings a seismic shift to hundreds of schools that were forced to reckon with the reality that their players are the ones producing the billions in TV and other revenue, mostly through football and basketball, that keep this machine humming.

The scope of the changes — some have already begun — is difficult to overstate. The professionalization of college athletics will be seen in the high-stakes and expensive recruitment of stars on their way to the NFL and NBA, and they will be felt by athletes whose schools have decided to pare their programs. The agreement will resonate in nearly every one of the NCAA’s 1,100 member schools boasting nearly 500,000 athletes.

The road to a settlement

Wilken’s ruling comes 11 years after she dealt the first significant blow to the NCAA ideal of amateurism when she ruled in favor of former UCLA basketball player Ed O’Bannon and others who were seeking a way to earn money from the use of their name, image and likeness (NIL) — a term that is now as common in college sports as “March Madness” or “Roll Tide.” It was just four years ago that the NCAA cleared the way for NIL money to start flowing, but the changes coming are even bigger.

Wilken granted preliminary approval to the settlement last October. That sent colleges scurrying to determine not only how they were going to afford the payments, but how to regulate an industry that also allows players to cut deals with third parties so long as they are deemed compliant by a newly formed enforcement group that will be run by auditors at Deloitte.

The agreement takes a big chunk of oversight away from the NCAA and puts it in the hands of the four biggest conferences. The ACC, Big Ten, Big 12 and SEC hold most of the power and decision-making heft, especially when it comes to the College Football Playoff, which is the most significant financial driver in the industry and is not under the NCAA umbrella like the March Madness tournaments are.

Winners and losers

The list of winners and losers is long and, in some cases, hard to tease out.

A rough guide of winners would include football and basketball stars at the biggest schools, which will devote much of their bankroll to signing and retaining them. For instance, Michigan quarterback Bryce Underwood’s NIL deal is reportedly worth between $10.5 million and $12 million.

Losers will be the walk-ons and partial scholarship athletes whose spots are gone. One of the adjustments made at Wilken’s behest was to give those athletes a chance to return to the schools that cut them in anticipation of the deal going through.

Also in limbo are Olympic sports many of those athletes play and that serve as the main pipeline for a U.S. team that has won the most medals at every Olympics since the downfall of the Soviet Union.

All this is a price worth paying, according to the attorneys who crafted the settlement and argue they delivered exactly what they were asked for: an attempt to put more money in the pockets of the players whose sweat and toil keep people watching from the start of football season through March Madness and the College World Series in June.

What the settlement does not solve is the threat of further litigation.

Though this deal brings some uniformity to the rules, states still have separate laws regarding how NIL can be doled out, which could lead to legal challenges. NCAA President Charlie Baker has been consistent in pushing for federal legislation that would put college sports under one rulebook and, if he has his way, provide some form of antitrust protection to prevent the new model from being disrupted again.

Copyright 2025 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.     

Share and Follow
You May Also Like
Shocking number of pet owners would date AI versions of their animals, study reveals

Study Unveils Surprising Trends: Many Pet Owners Open to Dating AI Versions of Their Pets

Man’s best friend, indeed! As generative AI becomes increasingly widespread—using the tool…
31 rescue dogs evacuated safely to Chicago after Texas floods

31 Rescued Dogs Relocated Safely to Chicago Following Texas Floods

CHICAGO (WGN) More than two dozen dogs and pups from Texas arrived…
Bryan Kohberger watches from jail as judge reveals gag order decision

Bryan Kohberger Observes from Jail as Judge Announces Decision on Gag Order

From his cell in Idaho, Bryan Kohberger watched as a judge made…
Felix Baumgartner 'was dead BEFORE hitting ground' in paraglide crash

Felix Baumgartner ‘died before hitting the ground’ in paragliding accident

Extreme athlete Felix Baumgartner is thought to have died after losing consciousness…
Healthy babies born from DNA of three people to prevent inherited diseases

Healthy Babies Born Using Three-Parent DNA Technique to Prevent Genetic Disorders

LONDON — Eight healthy babies were born in Britain with the help…
Piers Morgan says the quiet part out loud in clash with Joy Reid

Piers Morgan speaks his mind during heated debate with Joy Reid

Joy Reid got into it with Piers Morgan after being asked about…
Twice-deported migrant rapist freed as Dems face heat for sanctuary policies

Twice-deported migrant rapist freed as Dems face heat for sanctuary policies

NEWYou can now listen to Fox News articles! The release of a…
Fiesta del Sol 2025 kicks off 53rd Chicago celebration in Pilsen, presenting theme 'Protecting our Families, Defending our Rights'

53rd Annual Fiesta del Sol in Pilsen Celebrates 2025 with the Theme ‘Protecting our Families, Defending our Rights’ in Chicago

CHICAGO (WLS) — Pilsen Neighbors Community Council (PNCC) proudly announces its 53rd…