Australian company The Shoe Group has expressed interest in a possible acquisition of Wittner and has entered into a period of exclusivity with the voluntary administrators.

The Shoe Group’s chairman Ian Unwin said the business felt excited about the opportunity to bring Wittner into the group.

“It is a brand with a proud legacy and strong customer following, and we look forward to supporting its continued success,” Unwin said.

Deloitte Turnaround and Restructuring partner and transaction lead Daniel Demir said the proposed sale would support the continuation of an iconic and much-loved Australian business.

“The proposed sale represents a major milestone for a more than 100-year-old heritage brand, achieved under an accelerated timeline and in the context of a challenging retail environment,” Demir said.

“We have worked closely with the Wittner team to maintain trading stability throughout the administration process and are pleased to make today’s announcement to secure the future of this iconic Australian brand.”

Voluntary administrator David Orr said the proposed sale would deliver a positive outcome for all stakeholders, including employees, creditors, landlords, and concession partners.

“We thank them for their ongoing support and collaboration during the administration process,” Orr said.

“TSG brings deep sector expertise and integrated capabilities across manufacturing and retail, making it well placed to support Wittner’s future.”