4 August 2025

Meghan, Duchess of Sussex’s As Ever brand has wished “the woman behind it all” a happy birthday.

Meghan, Duchess of Sussex’s As Ever brand wished her a happy birthday

The royal turned 44 on Monday (04.08.25) and has marked the occasion by releasing new wine products through her lifestyle brand and delivering a gushing social media tribute to herself via the company’s social media.

A new Instagram post from As Ever is captioned: “Celebrating the woman behind it all.

“She pours her heart, vision and magic touch into every detail, and today, we raise a glass to her! Happy birthday to our founder.”

The former Suits actress – who was known as Meghan Markle before she married Prince Harry in 2018 – also revealed on her birthday that As Ever’s signature pink wine will be available to customers on Tuesday (05.08.25), making the tipple’s first restock since it was unveiled in the brand’s June product drop.

An email message reads: “Today, our founder celebrates another year (Happy Birthday, Meghan!) and tomorrow, we’re raising a glass to celebrate our newest release!

“We are thrilled to share that our 2024 Napa Valley Rose is available tomorrow, Tuesday August 5.”

The note added: “Harvested under the California sun, this dazzling vintage embodies everything we love – it’s where timeless elegance meets the spirit of summer.

“We’ve worked thoughtfully to bring these exceptional bottles to you, and more of your other favourite As Ever products are also being restocked shortly. There is so much to celebrate, and we’re honoured to share these special moments with you.”

Meghan and Harry – who have children Prince Archie, six, and Princess Lilibet, four, together – stepped back as senior working royals in 2020 and moved from the UK to California but it was reported recently that the pair’s lucrative Netflix contract, said to be worth around $100 million, will not be renewed once it expires in September.

The pair worked on a number of shows for the streamer – including the tell-all documentary Harry and Meghan and the Duchess’ lifestyle series With Love, Meghan – but both parties feel that the arrangement has come to a natural end.

A source told The Sun newspaper: “The deal is done; no more shows will be made. Netflix feel they’ve got all they can from the couple… They’re not unhappy with how things turned out — they got those initial hits, and produced one of the most talked-about shows of all time.

“There’s no animosity from either side. Things have just run their course.”

Another insider told the Daily Mail newspaper: “They’re just waiting for the credits to roll. They’re letting it expire without drama. There’s no appetite for anything new.”

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