McDonald's Japan's Pokemon card Happy Meals promotion comes to an unhappy end
Share and Follow

Fast-food chain McDonald’s Japan has cancelled a Happy Meal campaign that came with coveted Pokemon cards, apologising after resellers rushed to buy the meals and then discarded the food, leaving trash outside stores.

The meals, called Happy Sets in Japan, were meant for children.

They came with a toy, such as a tiny plastic Pikachu, and a Pokemon card and sold out in a day, according to Japanese media reports.

Images shared to X show the huge queues at McDonald’s in Japan when the Pokemon specials went on sale. (X)

Mounds of wasted food were found near the stores.

“We do not believe in abandoning and discarding food,” the company said in a statement.

“This situation goes against our longtime philosophy that we have cherished as a restaurant to ‘offer a fun dining experience for children and families’.

“We sincerely accept that our preparations had not been adequate.”

McDonald’s said it was working on ways to prevent such a situation from happening again, such as limiting the number of meals each person can buy and ending online orders.

McDonald’s Japan was forced to abruptly end the promotion, saying “we do not believe in abandoning and discarding food”. (X)

It said it might deny service to customers who fail to abide by the rules.

“We vow to return to the basics of what lies behind the Happy Set, which is about helping to bring smiles to families so we can contribute to the wholesome development of the hearts and bodies of children, who are our future,” the company said.

Collecting Pokemon cards is popular among adults and children in many places, with the most popular cards selling for $US1000 ($1500) or more.

Unusually large crowds were seen flocking to McDonald’s stores when the meals with Pokemon cards went on sale.

The cards were later being resold for up to tens of thousands of yen online.

McDonald’s has been selling Happy Meals for more than 40 years. In Japan, they usually sell for 510 yen ($5.29).

Share and Follow
You May Also Like

Australia’s Wong and Marles Engage in Strategic Security Talks with U.S. in Washington to Strengthen Indo-Pacific Alliances

Key Points Australia’s foreign and defence ministers met their US counterparts for…
New images taken by the Hubble Space Telescope and a Jupiter-bound mission showcase interstellar comet 3I/ATLAS ahead of its close pass by Earth.

Latest Images Capture Interstellar Comet on the Verge of Closest Earth Encounter

The Hubble Space Telescope and the European Space Agency’s Jupiter Icy Moons…
NEWS: Christmas shop windows at David Jones in Sydney CBD. 1st December 2021, Photo: Wolter Peeters, The Sydney Morning Herald.

Beloved Sydney Christmas Tradition Cancelled: What This Shocking Decision Means for the Holiday Season

Sydney locals have expressed their disappointment with David Jones following the unexpected…
Snubs and surprises: All the 2026 Golden Globe nominees

Unveiling the Unexpected: 2026 Golden Globe Nominee Shockers and Overlooked Gems

This morning, the Golden Globes nominations were unveiled. Were there big surprises?…
Izak Rankine of the Crows.

Individual Accused of Making Alleged Threats Against AFL Star Izak Rankine

A man has been formally charged following accusations of sending threatening messages…

Ex-Nurse Rajwinder Singh Sentenced to Life for Toyah Cordingley’s Murder

A former nurse must serve a 25-year non-parole period for fatally stabbing…
Popular snack sold at Coles stores across Australia pulled from shelves after plastic found inside

Coles Recalls Beloved Snack Nationwide Due to Plastic Contamination Concerns

<!– <!– <!– <!– In an unexpected move, a popular snack available…

Mountains of Fast Fashion: How Thrift Stores are Struggling with Excess Donations

Each day, op shop volunteers and staff are hurling clothes packed into…