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In an innovative collaboration, LEGO and Crocs are set to launch a series of unique products, starting with a pair of clogs styled after LEGO bricks. This imaginative venture marks the beginning of a multiyear partnership between the two iconic brands, with several product releases anticipated by 2026.
Unveiled in Washington, these red, oversized clogs pay homage to the classic LEGO brick design. They not only capture the playful essence of LEGO but also feature distinct elements that make them stand out. Each clog is adorned with four studs, each bearing the LEGO logo, along with a sole designed to mimic the texture of a brick.
Adding a whimsical touch, the collection includes a mini LEGO figure equipped with four tiny pairs of its own clog shoes, further highlighting the creative synergy between LEGO and Crocs.
Set to become a collector’s item, these LEGO-inspired clogs are priced at $149.99. Enthusiasts can look forward to purchasing them starting February 16, both on the Crocs website and Lego.com/Crocs. This release is just the first step in what promises to be a fruitful partnership, blending LEGO’s iconic design with Crocs’ comfort-driven footwear.
Lego Crocs: How much will it cost?
The LEGO shoes will cost $149.99 and will be available starting Feb. 16 on Crocs website and at Lego.com/Crocs.
“The LEGO Group and Crocs have come together to celebrate people’s bold and unapologetic creativity,” Satwik Saraswati, Head of Licensing & Extended Line Design & Partnerships, the LEGO Group, said in a news release. “Our common mission to enable self-expression and wear it with pride only marks the beginning of a journey with endless possibilities. We cannot wait for the rest of the world.
A second collaboration from LEGO and Crocs will drop later this spring, according to LEGO.
“The LEGO Group’s boundless imagination makes them the perfect match to Crocs’ wonderfully unordinary spirit,” Crocs’ Chief Marketing Officer Carly Gomez said in a news release. “We are both brands that pride ourselves in being built different, in celebrating self-expression and in fueling creativity. I can’t wait for our fans to see what we’re creating together – we’ve truly broken the mold in a way that we never have before.”
