Tom Brady has sparked fresh speculation about his personal life after sharing a mysterious message on Instagram while dating rumors surrounding the former NFL quarterback continue to circulate.
The Fox Sports analyst returned to Foxborough over the weekend to provide commentary for the Green Bay Packers’ matchup with the New England Patriots.
Brady’s visit coincided with the Patriots celebrating his longtime teammate Rob Gronkowski, who was inducted into the franchise’s Hall of Fame.
The team also honored New England’s Super Bowl LI championship squad—the group remembered for overcoming a 28-3 deficit—during the game Brady called from the broadcast booth.
The weekend appeared to prompt some reflection from Brady, who posted an excerpt from his 199 Newsletter. The passage read: “But if I want to write a new chapter—the next one—all that work is in front of me, not behind me. And I embrace that work because the work IS the chapter.”
In the caption, Brady wrote: “This is an excerpt from the 199 newsletter I sent out this morning. Process, diligence, and preparation are things that have been there as a steadying force throughout my life, on the peaks and in the valleys. Whether it was 23 years in the locker room, or the last 3 in the trailer outside, I feel lucky to have fallen in love with the process of getting ready.”
Tom Brady’s cryptic Instagram message prompted questions about its possible meaning
Following his return to Foxborough for the Packers-Patriots game, Brady reflected on beginning a “new chapter”
Some interpreted Brady’s “new chapter” comment as a possible reference to his rumored romance with Victoria’s Secret model Candice Swanepoel
The phrase “new chapter” quickly led some observers to wonder whether Brady was hinting at his reported relationship with supermodel Candice Swanepoel.
Reports in recent weeks have claimed that Brady is seeing the South African model, who has moved in some of the same fashion and celebrity circles as his former wife, Gisele Bundchen.
Brady and Bundchen were married for several years and have two children together. They announced their split in October 2022, following Brady’s decision to reverse his retirement and return for one final season with the Tampa Bay Buccaneers.
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According to US Weekly, Brady, 49, and Swanepoel, 38, have been seeing each other “for a while.” Neither has publicly confirmed the reports or responded to a request for comment from the Daily Mail.
PEOPLE later reported that the pair have been taking considerable precautions to keep their time together private.
“They’ve been dating for a while now,” PEOPLE reported. “They both live in Miami, so it’s very convenient. They’re spending a lot of time together.”
A separate source claimed: “Candice and Tom have been dating for months. She’s been very secretive and selective about who she’s told about their dating. When they have met up, they’ve gone [to great] lengths not to be spotted.”
Speculation has linked Brady with the South African supermodel for several weeks
Swanepoel has crossed paths professionally and socially with Brady’s former wife, Gisele Bundchen
Still, Brady’s Instagram post appears to have been less of a romantic announcement and more of a personal reflection inspired by his return to New England.
Titled “The Next One,” the newsletter focused on preparation, discipline, motivation and the continued pursuit of achievement.
“For a long time in our culture, we were sold this idea growing up that if we just got that one thing—the championship, the promotion, the car, the girl—we would be happy. Life would be perfect,” Brady wrote. “Except then you get that thing, and you quickly realize the sun will come up tomorrow, and life will go on like normal.”
In the section that included the excerpt shared on Instagram, Brady continued: “That doesn’t mean you shouldn’t treasure the rings or the trophies you’ve earned for the work that’s behind you. They have incredible value as physical reminders of important chapters in your life.”
“Whenever I looked up at the banners in Gillette Stadium, or I look at my rings today, it’s like a shortcut right back to those chapters; back to all the experiences and relationships and memories that made those winning seasons so meaningful. But if I want to write a new chapter—the next one—all that work is in front of me, not behind me. And I embrace that work because the work is the chapter.”