Bunnings managing director Michael Schneider
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Exclusive Insight: In this engaging series from nine.com.au, we delve into the minds of Australia’s most brilliant entrepreneurs, founders, and CEOs to uncover what drives them and the advice they offer to those just beginning their journey.

Michael Schneider, the managing director of Bunnings, initially dreamed of a career as a marine biologist. However, prohibitive university fees and the absence of a scholarship turned him away from this path.

He next contemplated a future in education as a school teacher, but soon realized it wasn’t the right fit. This led him to the retail sector, where he found his niche and never looked back.

Today, Schneider stands at the helm of one of Australia’s most beloved brands, with Bunnings generating a staggering $18.97 billion in revenue in 2024 alone.

Here, he shares the keys to his remarkable success.

Bunnings managing director Michael Schneider
Michael Schneider originally wanted to be a marine biologist – now he’s Bunnings’ managing director. (Supplied)

How do you start the day to set yourself up for success?

Retailers tend to be morning people – trading performance, inventory availability and the like tend to form our habits early.

When I’m travelling, early starts are also good for exploring a city or taking in some exercise.

At home, it varies depending on the day.

Sometimes an early workout is great and occasionally a bit more sleep before coffee and a light breakfast can work a treat.

What are three daily habits you always stick to?

Every day can look different for me, whether it’s heading out to stores to hear from our team or looking at an exciting new product to roll out for our customers.

No matter what I’m doing, three daily habits I stick to are:

  1. Keep moving – avoid sitting, walking meetings are a great way to stay present and keep active.
  2. Get back to people quickly – it’s polite, professional and keeps you engaged with team, customers and suppliers.
  3. Find time for a laugh – life is short, make every day count.
Getty image of Bunnings logo
Bunnings raked in $18.97 billion in revenue in 2024 alone. (Domain)

Lots of Aussies are looking for a career change. What small action can help them get ahead of other candidates?

I’m someone who has made many pivots over the course of my career.

From starting on the shop floor at Target, to studying teaching, working in financial services and then finding my way back to retail, each role has helped shape me as a teammate and leader.

My best career advice would be to take every opportunity to learn and grow, even if it means stepping outside of your comfort zone.

Be proactive in asking questions, seeking feedback and don’t be afraid to put your hand up for new roles or projects.

Sometimes just being curious and taking the smallest step can lead to the biggest change.

What financial myth did you previously believe that you wish you never bought into?

For many of us starting out in our careers, there’s the idea that financial success is about climbing the ladder quickly.

Over time, I’ve learned that resilience and consistency matter more.

Don’t buy into the myth that there’s a shortcut; steady progress and staying true to your values are what really counts.

Surprise entrant to top 10 most trusted brands in Australia

What do you wish you could tell your 20-year-old self?

I’d tell myself to not worry too much about the future as it will all work out.

Every experience, good and bad, shapes who you become as a leader.

Be open to new opportunities and ideas, and build strong relationships and trust with others which will serve you well throughout your career.

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