THIS is the shocking moment a Chicago man is shot and killed outside his car while Facebook live streaming to horrified loved ones.

Dad-of-one Kevin Watson, 42, was gunned down in a parking lot while ranting online to friends and family about a recent parking dispute.

He had been visiting his cousin’s workplace when he started the social media stream.

The harrowing ordeal unfolded at around 6:14pm on the 5000 block of W Madison Street, just a mile east of a police station.

In the disturbing footage, Kevin can be seen jumping in his seat when the unidentified gunman approaches his parked car.

A car reportedly pulled up next to him while he was telling viewers about the altercation, ABC7 Chicago reported.

He can be seen raising his arms in the air while saying: “What’s up bro?”

He is suddenly seen darting out of his vehicle in a panicked state.

Kevin’s voice can be heard trembling off camera as he exclaims: “What’s up? Hell nah.”

A single gunshot is then heard around three seconds after Watson leaves the car.

Quick-thinking bystanders reportedly applied pressure to Watson’s wound as they waited for first responders to arrive.

Watson was shot once in the chest by the gunshot according to police.

The Chicago local, who lived just two blocks south of the shooting, was rushed to Mount Sinai Hospital where he was tragically pronounced dead.

Chilling footage of the fatal shooting has been viewed over two million times on social media.

Kevin allegedly knew the gunman, and is believed to have attempted to wrestle the gun out of the shooter’s hand before they pulled the trigger.

Witness Alvin Jackson told ABC7: “He was talking to a guy, and he was going to his car, then the guy followed behind him.

“So, the guy followed behind him and pulled the gun on him.

“He was trying to wrestle with the gun, and the gun went off.”

Kevin’s heartbroken cousin, Jacquez Smith, recalled watching her fatally injured family member suffering as he bled out.

“He was choking for breath,” she told ABC7.

“He was trying to struggle to breathe.”

Kevin was the dad of a six-year-old boy, and died just weeks before his own birthday.

His cousin added: “He was a good man. No matter what he done, he helped people, you know? He helped me get this job in here.”

No arrests have been made as cops continue to probe the deadly shooting.