Luisa Zissman Under Fire: A Look at Her Controversial Moments from Comments on Lauren Goodger’s Situation to Criticism of NHS Doctors and Recent Dubai Remarks

Luisa Zissman has stirred up controversy recently by openly ridiculing the situation in Dubai. She has described herself as being in her “refugee era” since leaving the city to return to the UK.

As tensions rise due to the potential conflict between the US and Iran, several international influencers, including prominent figures from the UK, have been praising Dubai, labeling it as the “safest place on earth.”

These claims have been met with skepticism. Reports from the Daily Mail indicate that Dubai’s strict government is quick to imprison or deport individuals who are deemed to damage the UAE’s reputation.

Additionally, there is mention of a renewable 10-year “Golden Visa” available to influencers and their families, contingent upon their promotion of Dubai’s luxurious lifestyle and its purported safety.

In Luisa’s case, it remains unclear whether her recent statements are an attempt to comply with Dubai’s policies, an example of insensitivity, or a strategic move to provoke reactions, known as “rage-baiting.”

Rage baiting is a tactic often used by influencers and involves sharing social media posts which are deliberately controversial, provocative or misinformed in order to drive engagement through angry reactions. 

Luisa, who boasts 712,000 Instagram followers, 142,000 TikTok fans and 430,000 Twitter followers, has a habit of stirring up controversy. 

Since finding fame as the runner-up on The Apprentice in 2013 she has often found herself in the headlines as a result of her remarks. 

Luisa Zissman has caused outrage in recent days after continuously mocking the situation in Dubai, yet she has a history of causing outrage with her scandalous comments 

Notably, last year, Luisa came under fire after comparing breastfeeding mothers to ‘grass-munching cows’ – while advocating for women who opt to bottle feed their babies.

The minute-long TikTok clip was titled ‘Another day, another rant’ as Luisa defended her stance despite receiving backlash for it in the past.

‘I know this is a controversial subject and I have had backlash on my opinions on breastfeeding before,’ the mother-of-three began.

‘Let’s talk about my hate for breastfeeding. I really don’t like breastfeeding. I didn’t do it and I don’t like it.’

‘I understand it’s marginally beneficial. When you look into the actual benefits of breastfeeding over bottle, it’s literally smidgens of a per cent.

‘Your kid isn’t going to die if they’re bottle-fed.’ she continued.

Addressing women who ‘can’t, don’t, or won’t’ breastfeed, Luisa affirmed their decision to bottle-feed and explained it did not reflect on their capabilities as a mother.

‘So if you’re sitting at home with your baby and you’re feeling like s*** because Sarah, the grass munching cow with her tandem twinnies on her boobies is making you feel like s***, don’t let that affect you,’ she said.

‘You’re doing a great job, mama. You don’t need to breastfeed to have a healthy baby.’

The video divided opinion, as several viewers were quick to call Luisa out for ‘demonising’ mothers who opt to breastfeed – with pro-feeders saying it needs to be ‘normalised’.

According to the National Heath Service (NHS), formula milk does not provide the same protection from illness as breastfeeding, while giving your baby breast milk has long-term benefits.

It can reduce the baby’s risk of infections as well sudden infant death syndrome (SIDS), along with the rise of developing conditions like cardiovascular disease and obesity.

When it comes to her parenting style, Luisa also shocked followers when she revealed she had smashed her children’s’ iPads in front of them because they were making them ‘devils’. 

In August, Luisa posted a picture of the broken device on her Instagram grid, as she candidly explained she had gotten so angry she’d cracked the screen.

Alongside the photos, she wrote: ‘I could pretend it’s all roses and sparkles but today the kids p***** me off so much I smashed their iPads up in front of them!

‘No more tech for us, it destroys their brains, creates little monsters and makes them devils. More sports, more family time & more discipline loading!’

The post received a divided response with some arguing that breaking the expensive piece of technology – which currently retails from £329 – was a waste of money and she should have tried other forms of discipline first.

When asked why she didn’t just confiscate them, Luisa said:’ I wanted them to see them being destroyed and knowing getting them back was not an option!’ 

When it comes to her parenting style, Luisa also shocked followers when she revealed she had smashed her children’s iPads in front of them because they were making them ‘devils’ 

Days before Luisa had raised eyebrows with her response to skinny shamers, saying: ‘Imagine I went round calling of you biscuit eating McDonald’s loving lazy people fatties’

It was the second time Luisa had sparked controversy in a matter of weeks, as she had also launched a scathing attack on critics of her latest bikini snap. 

She shared a selfie showing her posing in a two-piece while on holiday, leading to comments regarding her weight, with one user branding the star ‘unhealthy and very malnourished’.

Following a barrage of criticism, she hit back at the ‘skinny shamers’, as she raged about the fact that the NHS is being drained by obesity and insisted she is ‘strong and healthy’ despite accusations from followers.

In her attack, she penned: ‘Imagine I went round calling of you biscuit eating McDonald’s loving lazy people fatties’ and insisted her body is the result of ‘energetic, health and mostly clean living’.

In a further display of defiance, Luisa wrote: ‘If you got off your as*es and stopped shoving sh*t in your mouths you wouldn’t be as fat and fat wouldn’t be normal. Just because the majority of people are overweight does NOT mean it’s healthy.’

In 2022, Luisa raised eyebrows when she  launched into an extraordinary rant blasting NHS workers who were planning to strike over pay, branding them ‘irresponsible’, ‘cruel’ and ‘jumped up t****’.

Luisa – who is married to multimillionaire Irish businessman Andrew Collins – said staff should never have entered the profession if they were concerned about salaries and said she never would because ‘the money is not enough’.

Speaking on her LuAnna podcast to co-host Anna Williamson, Luisa said: ‘When you’re in this industry it’s completely irresponsible to strike and put people’s lives at risk. Sorry, it’s unacceptable.

‘You have a child that’s waiting for a transplant and that kid doesn’t get that heart because of some f****** jumped-up t****. 

‘I’m sorry, but you chose. When you went into that profession, you haven’t gone in blind. You know what that pay is for that profession.

‘Every profession has a pay, an account, a teacher… So don’t go into it then.’

She continued: ‘Don’t go into it willing to go on that pay and then go “actually, I don’t want to do it anymore because of the pay”.

‘If you’re not happy with the pay that job offers, do a different f****** job from the offset.’

Luisa, who co-owns gifting company Silly Sentiments, said: ‘I wouldn’t do that job because I wouldn’t be happy to work for that amount.

‘I wouldn’t go into that job in the first place, so don’t f****** do it – you know what the pay is. It f**** me off.

‘I give my staff yearly pay reviews for what we do. It’s not common, it’s not a legal or needed requirement to do that, it’s ridiculous.

‘That’s not a normal thing to have that, it’s just what people would ideally want. I’m not saying it’s right they should have it or shouldn’t have it.

‘It f**** me off. Just don’t do that job, then the salaries would naturally go up because they’d have to do a drive for recruitment because the services would be struggling so they’d have to pay more to attract people to do the job, but when you’re already got people doing it or have done it…

‘It just annoys me, people striking in this type of career, I think it’s really irresponsible and cruel and goes against everything by the way that they should do in that industry.

‘You go into that because you really care, I would think. You don’t go into that job for the money.

‘A, the money’s not enough for me and, B, I don’t give a s*** enough, but people who go into that job really f****** care and want to make a difference.’

Luisa’s scandalous comments go all the way back to 2014, when she shocked her followers by mocking TOWIE star Lauren Goodger (pictured) after she was the victim of a sex tape scandal

Luisa is now settling back into being in the UK and on Instagram on Tuesday she shared a clip of the classic bored Cillian Murphy meme as she made her feelings clear

However the former Celebrity Big Brother star did concede that NHS staff do deserve an increase in pay if their workload has substantially increased

She added: ‘If you’re working more, you should be paid more. If your job’s bigger.

‘I support the fact they should be paid more if they’re working more and more is on their plate, and if that’s happening they shouldn’t be having to strike to get a pay rise, they should have a pay rise.

‘They deserve more pay. What they do is life saving, they have one of the most important jobs in the country.’

Luisa’s scandalous comments go all the way back to 2014, when she shocked her followers by mocking TOWIE star Lauren Goodger after she was the victim of a sex tape scandal. 

The six-second clip, which went viral, reportedly showed Lauren performing an intimate act on her ex-boyfriend Jake McLean. 

Lauren alleged the footage had been filmed in secret and expressed her upset that it had made its way into the public domain. 

However, Luisa didn’t seem convinced by Lauren’s statements, and on Twitter she even suggested that Lauren might have leaked the short clip herself, writing: ‘But some things are better left private, leaking one yourself is…. I can’t even tweet it #theshame.’

In another tweet, Luisa added: ‘I had a sex tape it would be worth talking about not a measly 6 secs long! Least make the embarrassment worthwhile.’

Firing back at the crass tweets, Lauren told new! magazine: ‘Why is Luisa Zissman jumping on the bandwagon? I won’t lower myself to her level by hitting back, but I think she’s quite rude.

‘Let her and everyone else be obsessed – they’re just doing it for attention and i think it’s quite funny.’

In recent weeks, Luisa has been stirring up controversy with her comments about the safety of Dubai amid the US’ war with Iran.  

On Tuesday, she raised eyebrows when she shared a post mocking scared tourists who escaped Dubai and are ‘making out they’ve come back from the frontlines’ – after she arrived back in the UK herself.

Luisa relocated to the UAE from the UK in December with her husband Andrew and two of her three children, Indigo Esme, nine, and Clementine.

She has been one of the most vocal Dubai-based influencers to throw their support behind the UAE government, even declaring it to be the ‘safest country in the world’ last week despite days of missile strikes and suicide drone attacks.

But Luisa returned to the UK on Monday, telling her 712,000 Instagram followers that she always planned to come back this week to record episodes of her podcast LuAnna, but had decided to bring her daughters over fears they may not be able to get back to Dubai.

She is now settling back into being in the UK and on Instagram she shared a clip of the classic bored Cillian Murphy meme as she made her feelings clear on the panic many have felt at being trapped in Dubai for days.

The text read: ‘Everyone in (UAE flags) seeing tourists talk in interviews like they just came back from the frontlines.’

Earlier in the day Luisa declared she was in ‘my refugee era, displaced from my home,’ and admitted she was scared about returning to London crime in a clip as she walked through Chinatown.

‘Back in Blighty,’ she told fans. ‘I’m in Chinatown, I’m heading into the Global studios this morning.

‘Obviously I am no longer in Dubai, I was due back for work anyway so I came back with the kids, they’re on school holidays now and I just wanted to bring them back with me.’

She paused as she looked around, admitting: ‘I’m really paranoid someone is going to steal my phone.’

‘I’m now in my refugee era, displaced from my home,’ she added before heaping more praise on the UAE and her ‘very, very easy’ journey home.

‘It was actually fine leaving, it was very, very easy, we went through Oman, took us about 15 minutes to get through the border then flew out from Muscat to Heathrow.’

‘Back with Team Luanna for the next two days and I’m very excited to see my crew, and I’m very f**king cold and it’s very grey.’