ANOTHER major company has announced leaving Elon Musk’s social media platform following his recent controversial comment, though they claim it is unrelated.

Walmart announced on Friday that the company would stop using X, formerly Twitter, to advertise its products and services, citing a lack of effectiveness.

“We aren’t advertising on X as we’ve found other platforms to better reach our customers,” a Walmart spokeswoman told Bloomberg News.

Joe Benarroch, X’s head of business operations, said that the retailer has not been using the platform for months, having paused advertising in October, “so this is not a recent pausing.”

Still, Walmart now joins multiple other major retailers in officially ceasing advertisement on X, including Disney, Apple, IBM, and Warner Bros.

IN a statement to The U.S. Sun, Joe Benarroch, Head of Business Operations at X emphasized that this move is a pause only related to advertising effectiveness.

“Walmart has a wonderful community of more than a million people on X, and with a half a billion people on X, every year the platform experiences 15 billion impressions about the holidays alone with more than 50 percent of X users doing most or all of their shopping online,” he wrote.

“Walmart has not advertised on X since Oct so this is not a recent pause, the company has just been organically connecting with its community of more than one million people on X.”

Elon Musk has stayed on trend with his recent behavior, replying to a post discussing Walmart’s decision.

“I prefer HEB,” wrote the billionaire.

Walmart’s decision comes after multiple other businesses stopped or reduced advertising on Musk’s platform.

After Musk responded to an X post that perpetuated antisemitic ideology, he faced massive backlash from multiple companies.

Musk had replied to a post that claimed Jewish communities have been “pushing hatred” against white people.

He agreed with this post in a reply, writing: “You have said the actual truth.”

Then he continued by writing that “the [Anti-Defamation League] unjustly attacks the majority of the West, despite the majority of the West supporting the Jewish people and Israel.

“This is because they cannot, by their own tenets, criticize the minority groups who are their primary threat. It is not right and needs to stop.”

Apple, IBM, and Disney completely pulled their ads from the social media platform in protest of Musk’s comment.

Read Related Also: Terrifying moment knife attacker goes on stabbing spree as he knifes woman, 26, kills 35-year-old man and wounds another victim, 50, is revealed as he is jailed for life

And Airbnb, Amazon, Coca-Cola, Microsoft, and Netflix decided to limit or pause advertising.

X has been approached for comment by the U.S. Sun.

‘GO F**K YOURSELF’

Following advertisement boycotts, Musk gave an interview where is issued some vulgar words.

“I hope they stop. Don’t advertise,” Musk told interviewer Andrew Ross Sorkin.

“If somebody is going to try to blackmail me with advertising, blackmail me with money, go f**k yourself. Go f**k yourself. Is that clear? I hope it is.”

On Thursday, he replied to an X post highlighting the bulletproof capabilities of the new Tesla Cybertruck.

“Advertise this mf lmao,” wrote the CEO.

REGRET AND REMORSE

Although Musk continues to antagonize businesses that have pulled out of X advertising, he has expressed concern for his original comment’s impact.

On Wednesday night, he said he was “sorry” for handing “a loaded gun” to those who hold antisemitic ideologies.

He described it as the “worst” tweet he has made.

“I mean, look, I’m sorry for that … post,” he said.

“It was foolish of me. Of the 30,000, it might be literally the worst and dumbest post I’ve ever done.

“And I’ve tried my best to clarify six ways from Sunday, but you know at least I think it’ll be obvious that, in fact, far from being antisemitic, I’m, in fact, philosemitic.”

Musk expressed that he wished he had never responded to the X post.

He also acknowledged the reality of losing advertisers on X.

“What this advertising boycott is gonna do is it’s gonna kill the company,” he said.

“That is what everybody on Earth will know.

“We’ll be gone, and it’ll be gone because of an advertiser boycott.”

With the boycotts, the platform stands to lose $75 million by the end of this year, according to The New York Times.