Police in Cincinnati are investigating a viral video that shows what appears to be a violent brawl in the downtown section of the city.

The fight happened on Friday night, between Elm and Fourth Streets, according to FOX 19 in Cincinnati. Several videos of the fight have made the rounds on social media.

A man in a white t-shirt appears to be shoved to the ground by two other men and mercilessly beaten. The video then shows others in the crowd, women included, joining in on the beating. The man’s head appears to be stomped multiple times.

The man continued to be battered for about 50 seconds before he was helped back onto his feet. 

Cincinnati police Chief Teresa Theetge called a brawl in downtown Cincinnati nothing short of cruel, and absolutely unacceptable. (WXIX)

“The behavior displayed is nothing short of cruel and absolutely unacceptable,” she said in a statement.  “Our investigative team is working diligently to identify every individual involved in causing harm. It’s also important to clarify: this was a sudden dispute between individuals following a verbal altercation.”

Over the weekend, Cincinnati hosted a music fest, and Chief Theetge said the fight was “not connected in any way” to the festival.

She asked anyone with information to contact the police department or call Crime Stoppers at 513-352-3040.