NEW ORLEANS — The most-watched American sporting event draws huge viewership numbers every year. It also brings big-named celebrities and artists to town to see the Big Game firsthand.

This Super Bowl has been no different. Well, especially since one of the players playing in the game is dating the biggest pop star on the planet. 

Taylor Swift and her beau, Kansas City Chiefs tight end Travis Kelce, were spotted Friday night dining at Lilette on Magazine Street, according to NOLA.com. The French eatery bills itself as the “sexiest little restaurant in town.”  Patrick and Brittany Mahomes were also part of the party.

“White Lotus” star Jennifer Coolidge and four-time Super Bowl champion quarterback Joe Montana were also seen eating at Lilette, but were not part of the Swift/Kelce/Mahomes table.

Travis’ brother, Jason, has been spotted playing beerpong with revelers along Bourbon Street. He also took to the streets with a bunch of guys who look like him.

Also spotted around New Orleans this week, rap star Cardi B, award-winning actor, and Eagles superfan, Bradley Cooper has also been slinging cheesesteaks, according to the Associated Press, with his business partner Danny DiGiampietro from their Danny & Coop’s food truck.

The dynamic duo of Martha Stewart and Snoop Dogg, separately, have been seen taking in some of what the Big Easy has to offer. Snoop hosted NFL Honors earlier this week, while Martha was spotted eating pizza and drinking martinis with friends.

Super Bowl halftime performer Kendrick Lamar has also been in town prepping and putting the final touches of his show.