It is the cuddle that could cost upwards of £30million.

A couple sharing an intimate moment at a Coldplay concert, whose image was broadcast on the venue’s large screen, has been identified as affluent tech executive Andy Byron, 50, and human resources director Kristin Cabot, 56.

They are married. But to other people.

If a divorce is on the horizon, there are speculations that the uncomfortable video might lead to Mr. Byron losing a significant part of his estimated £60 million fortune.

On top of any division of marital assets, he is chief of a billion-pound Artificial Intelligence firm, Astronomer.

The company boasts its staff are ‘committed to excellence… keeping customers first’ and ‘stay(ing) focused’ on bringing AI solutions to the world.

Without any AI assistance, one can easily assume that the US-based Astronomer’s workplace is likely scrutinizing its policies on possibly distracting inter-employee relationships. As an HR head, Mrs. Cabot is undoubtedly familiar with the regulations.

Yesterday Mr Byron’s wife Megan Kerrigan Byron first removed her married name ‘Byron’ from her Facebook page online – then deleted the account altogether as people posted messages of support on to her page. Her Instagram page is also understood to have been deleted.

Andrew Byron, CEO of an artificial intelligence startup, and his Chief People Officer, Kristin Cabot, were caught in an intimate moment at the Coldplay concert on Tuesday 

The pair quickly hid their faces and Byron dropped to his knees to hide from the cameras 

Andy Byron (left) and Kirstin Cabot (right) shot to viral infamy after the footage at the Coldplay concert went viral 

Footage of the incident from the Coldplay concert in a packed stadium in Boston, Massachusetts, on Wednesday spread on the internet.

Film shows that as the thousands in the crowd watched, and the British band’s lead singer Chris Martin playfully commentated from the stage, live video was beamed to a giant screen from the so-called ‘kiss cam’ roaming the audience and zooming on couples.

Suddenly, it homed in on the pair we now know to be Mr Byron and Mrs Cabot, who has been Astronomer’s ‘chief people officer’ since October, on a salary likely to be in excess of £500,000.

While it is unclear how close they remain to their respective spouses – with it appearing they may both live apart from them, though not with each other – they were certainly not keen to be filmed in such an intimate clinch.

For a second, they were shown on the giant screen as they had been – him stood behind, his arms wrapped around her chest, with her hands clasping his and keeping them tight to her body. Both were smiling. At first.

Pop star Martin – who had been widely ridiculed when he and film star Gwyneth Paltrow announced their divorce by saying they were ‘consciously uncoupling’ – then said to the cheering audience: ‘Oh look at these two…’

Suddenly, we saw what conscious uncoupling can really mean, and just how fast it can be done. 

As Martin spoke, the happy pair suddenly realised it was them caught on the big screen, and being talked about – and a look of horror appeared on both their faces.

Byron became CEO in 2023, and last week he appeared on NYSE TV to laud his company’s $93 million fundraising in its Series D, which Byron described as ‘a huge opportunity’ and ‘very exciting’ for the firm

Mr Byron then ducked out of sight, while Mrs Cabot covered her face and turned round, before similarly ducking and disappearing.

As the audience laughed and whooped, Mr Martin had continued: ‘You ok?…oh what?

‘Either they’re having an affair or they’re just very shy… I’m not sure what to do…’

That may well be what Mr Byron and Mrs Cabot have been saying ever since. If they had been trying to keep their relationship quiet, that ship has sailed – with approaching 50 million views of the video on TikTok alone by yesterday afternoon.

On realising they were on screen, Mr Byron appears to say ‘F****** hell, it’s me’, with Mrs Cabot adding, ‘This is awkward’.

You can say that again.

On X, one supporter tweeted of the apparently wronged wife’s evident attempts to distance herself from Mr Byron: ‘What a class act! Go Megan. Get that divorce lawyer and get the money.’

The money people are talking about is that accumulated by Mr Byron in his two years at the helm of Astronomer, which is in the process of securing huge contracts globally, opening a London office as it does so.

As boss, and a director, of such a start-up, Mr Byron, already speculated to have amassed at least £10million, is likely to have share options of up to 5 per cent of the firm’s total £1billion value. But share options can be withdrawn.

And observers note he seems to have been a particularly keen supporter of Mrs Cabot’s recruitment, talking her up as having ‘deep expertise in talent management and employee engagement’.

Byron is pictured with Megan Kerrigan. Public records list her as being his wife, but they live at separate addresses

Exactly how Mr Byron himself was managing the talent and engaging with his employee is now the question. On Linkedin, Mrs Cabot boasted she ‘wins trust with employees of all levels, from CEOs to assistants’.

She added upon joining Astronomer that she was ‘energised in my conversations with Andy… about the opportunities that exist here.’

Last night the pair were not so keen to make public pronouncements. In a statement posted on LinkedIn, Astronomer said: ‘Our leaders are expected to set the standard in both conduct and accountability.

‘The Board of Directors has initiated a formal investigation into this matter and we will have additional details to share very shortly.

At Thursday night’s show in Boston, a day after the furore, Coldplay star Martin continued with the popular ‘kiss cam’ slot between songs, but asked the first pair caught on screen, to a roar of laughter: ‘Are you two a legitimate couple?’

Meanwhile the Coldplay fan who shared her mobile phone footage of the original ‘kiss cam’ incident in the stadium on Wednesday, spreading the story, said she had little regret.

Grace Springer, 28, told the US Sun: ‘A part of me feels bad for turning these people’s lives upside down, but, play stupid games… win stupid prizes.

‘I hope their partners can heal from this and get a second chance at the happiness they deserve. My video was a blessing in disguise.’

Mr Byron and Mrs Cabot may struggle to agree.