Share and Follow
Costco’s giant chocolate bunny is pretty pricey
In a move that epitomizes the “go big or go home” philosophy, Costco is making waves with its latest offering: a colossal 10-pound chocolate bunny, retailing for $140. This oversized Easter treat has sparked quite the debate among consumers, to say the least.
The discussion gained traction after a photo of the chocolate bunny was posted on the popular Costco subreddit, igniting a flurry of opinions, many of which focused on the hefty price tag.
Explore the latest deals on Amazon’s Kitchen Outlet
One commenter dismissed the product, stating, “Way too expensive for poor-quality chocolate,” while another remarked, “Definitely a flashy gift for grandchildren or nieces.” Adding a touch of humor, a user suggested, “If you get two and mate them, it can pay off.”

For those curious about how to tackle a chocolate bunny of such magnitude, the packaging comes with helpful instructions. Rather than taking a direct bite, it suggests wrapping the bunny, named Pete, in a towel and giving it a solid whack with a mallet, hammer, or rolling pin. Alternatively, consumers can opt to slice it with a serrated bread knife, pre-warmed with hot water and then dried, to divide the treat into more manageable pieces.
“Ears or feet first is up to you,” the box cheekily adds.
If you’re not ready to bring tools into your candy-eating experience, there are still plenty of Easter chocolates that feel festive without requiring protective eyewear. Here are a few options that keep things delicious and a little more manageable.
Some more affordable chocolate bunny choices for a normal-sized Easter basket

DOVE Easter Bunny Milk Chocolate Candy Gift
A solid 4.5-ounce bunny made from Dove’s signature milk chocolate offers a straightforward alternative to an oversized novelty treat. The smooth, melt-in-your-mouth texture is what the brand is known for, and the individually wrapped bunny makes it easy to tuck in a basket.

Godiva Masterpieces Easter Bunny Tin
Inside this bunny-shaped tin, you’ll find 15 individually wrapped chocolates featuring a mix of milk and dark varieties with ganache and caramel fillings. The assortment adds variety compared to a single solid bunny.

Ferrero Collection, 13-Count, Premium Gourmet Assorted Hazelnut Milk Chocolate, Dark Chocolate and Coconut, Easter Bunny Gift Box
This 13-piece assortment brings together several Ferrero favorites in one package, including hazelnut milk chocolate, dark chocolate and coconut varieties. Each piece is individually wrapped, making it easy to portion or share, plus you get a fun mix of textures, from crisp shells to creamy centers.

Madelaine Milk Chocolate Bunny
A smaller, classic-style bunny made from 2.5 ounces of milk chocolate, this option leans into tradition. The bunny is individually wrapped and sized for easy snacking, making it a simple addition to Easter baskets for both kids and adults.