The renowned Victoria’s Secret Fashion Show is ready for a change of scenery.
Scheduled for its grand return in 2026, the iconic runway event will take place in Los Angeles, marking a departure from its traditional New York City spot, as announced by the lingerie giant on July 16.
“This year, we’re taking the show on the road to the birthplace of glamour, stardom, and icons… Los Angeles, California. It’s the City of Angels, after all,” Victoria’s Secret announced on Instagram, highlighting the city’s allure.
Unveiling more excitement, the brand confirmed Gigi Hadid as the first official cast member for the show.
In a playful video announcement, the supermodel exclaimed, “Get in, Angels, we’re going to LA!” sharing the “iconic” development with her fans.
Hadid, 31, made her Victoria’s Secret Fashion Show debut in 2015, modeling both a sultry firefighter-themed getup and a gorgeous green butterfly-inspired look.
“I think I tried out two or three times before I got it, so you can imagine when I felt when I got my first show,” she said on Instagram last year, looking back at the major moment.
“I’m just so happy for her. She just wanted it so bad … I look back at pictures of that time and the world was so hard on her,” Hadid continued. “I deserved to be there. I continue to come back to this show just so happy for that girl that got the first show, and then also my teenage self who just watched the show.”
Ahead of her Victoria’s Secret catwalk debut, the model was criticized for her runway walk, her figure and the role nepotism may have played in her budding career. (Her mother is “Real Housewives of Beverly Hills” star Yolanda Hadid; her father, Mohamed Hadid, is a luxury real estate developer.)
“No, I don’t have the same body type as other models in shows. No, I don’t think I’m the best at any given shows. Yes, I want to have a unique walk but I also know I have to improve. No, I’m not the first or the last model of my type in this industry,” Hadid wrote on Instagram in 2015.
“You can make up all the reasons you think I am where I am, but really, I’m a hard worker that’s confident in myself, one that came at a time where the fashion industry was ready for a change.”
Continued the style star, “Yes, I have boobs, I have abs, I have a butt, I have thighs, but I’m not asking for special treatment. I’m fitting into the sample sizes. Your mean comments don’t make me want to change my body, they don’t make me want to say no to designers that ask me to be in their shows, and they definitely don’t change the designers’ opinions of me.”
Indeed, following her first Victoria’s Secret Fashion Show, Hadid returned in 2016, 2018, 2024 and 2025. Over the past decade, she’s also covered countless fashion magazines, walked for luxury labels ranging from Chanel to Versace, and become one of the industry’s highest-paid models.
While an exact date for the 2026 VS show hasn’t been announced yet, the event has been held in October in recent years.