Kendall Jenner ditches her bikini top in smoldering swimsuit campaign
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Kendall Jenner is ready for summer.

The model flaunted her bikini body on Instagram last Thursday, posting a collection of pictures from her collaboration with the Italian beachwear brand, Calzedonia, in June 2024.

In the photos, the 29-year-old model strikes poses by the pool wearing the brand’s Light Reflections triangle bikini top ($50) and matching tie-side thong bikini bottoms ($35).

She switches between removing either her top or bottom, and in one very revealing photo, Jenner removes everything to showcase her bare backside, slightly concealed by a white towel.

Not only does the glimmering swimsuit — made from metallic-effect fabric — cost less than $100, but both the top and bottoms feature adjustable snaps and ties for ultimate comfort.

Fans and friends had a field day in the comment section, where they gushed over Jenner’s stunning campaign shots.

“😍😍😍😇,” wrote the reality star’s bestie Gigi Hadid. “Gorgeous,” added stylist Veneda Carter.

On fan asked, “Do u realize you are the prettiest girl on the planet?”

Meanwhile, another fan stirred the pot, writing, “u know she had to post a contra to these bad bunny pics 😏” — referring to Jenner’s ex-boyfriend, who starred in a new, steamy Calvin Klein underwear campaign earlier this week.

On Monday, the Puerto Rican singer similarly stripped down, showing off his ripped physique and many tattoos while rocking the brand’s new Icon Cotton Stretch underwear collection — and fans, of course, went wild.

“Can someone come over and resuscitate me? Cause I’m DEAD.” one wrote under Bad Bunny’s carousel post. Another user added, “I’m literally hyperventilating.”

Someone else joked, “A few million phone screen savers have just been changed 😂.”

The brand’s comment section looked no different — aside from a few hundred fans sharing their gratitude to the team for choosing the “EoO” singer as their latest celebrity model, following in the footsteps of heartthrobs Jeremy Allen White and Michael B. Jordan, to name a few.

Plus, Jenner herself has posed for the iconic underwear brand, ditching her top in a multiple campaign shoots over the years.

Perhaps one day the former couple can team up for a sure-to-be viral campaign.

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