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In a move that encapsulates the longing for renewal and tranquility, the Pantone Color Institute has announced Cloud Dancer as the Color of the Year for 2026. This subtle shade of white is more than just a color; it represents a collective yearning for a serene beginning and a quieter, more contemplative pace in an increasingly hectic world.
Officially designated as PANTONE 11-4201 Cloud Dancer, this choice is intended to be a beacon of calm, offering a soothing presence amid our fast-paced lives. It invites individuals to embrace moments of introspection and creativity, encouraging innovation through a peaceful state of mind.
The Pantone Color Institute, a leading authority in color trends and consultancy, emphasizes the importance of this selection in promoting mental relaxation and focus. By quieting the mind, Cloud Dancer fosters an environment where creativity can flourish, breathing life into new ideas and perspectives.
Interestingly, this is the first time in 26 years that Pantone has selected a shade of white as its Color of the Year. As reported by the New York Times, this decision marks a significant departure from the more vibrant hues typically chosen, underscoring the cultural shift toward simplicity and mindfulness.
According to the New York Times, this is the first time Pantone has chosen a shade of white in the 26 years it has been picking a color of the year.
“Similar to a blank canvas, Cloud Dancer signifies our desire for a fresh start. Peeling away layers of outmoded thinking, we open the door to new approaches,” the group said in Thursday’s announcement.
The institute makes its annual color of the year selection after digging into current cultural references and then focusing on a color family.
“At this time of transformation, when we are reimagining our future and our place in the world, PANTONE 11-4201 Cloud Dancer is a discrete white hue offering a promise of clarity,” Leatrice Eiseman, Executive Director of the Pantone Color Institute, said. “The cacophony that surrounds us has become overwhelming, making it harder to hear the voices of our inner selves. A conscious statement of simplification, Cloud Dancer enhances our focus, providing release from the distraction of external influences.”
Some of the past Pantone colors of the year included Mocha Mousse in 2025, Peach Fuzz in 2024 and Viva Magenta in 2023.
CNN Newsource contributed to this report.
