Prada agrees to buy rival fashion house Versace in a deal valued at $1.4 billion
Share and Follow

ROME — The Prada Group announced a deal Thursday to buy Italy’s Versace from the U.S. luxury group Capri Holdings under terms that value the fashion house at 1.25 billion euros ($1.4 billion).

Prada said the addition of Versace’s “highly recognizable aesthetic … constitutes a strongly complementary addition” to its portfolio, which includes the Prada and Miu Miu fashion brands. It said Milan-based Versace offered “significant untapped growth potential.”

A logo of Prada is seen at a store in Hong Kong Sunday, June 12, 2011.

A logo of Prada is seen at a store in Hong Kong Sunday, June 12, 2011.

AP Photo/Vincent Yu, File

The final value of the deal will be adjusted at closing, expected in the second half of the year. It will be funded by 1.5 billion euros in new debt and has been approved by the Prada and Capri Holdings board of directors.

“Versace will maintain its creative DNA and cultural authenticity, while benefitting from the full strength of the Group’s considerable consolidated platform, including industrial capabilities, retail execution and operational expertise,” Prada said in a statement.

Versace, founded in 1978 by the late Gianni Versace, has been owned since 2018 by Capri Holdings, which includes Michael Kors and Jimmy Choo.

Capri Holdings paid $2 billion for Versace, but had been struggling in the recent era of “quiet luxury” to position the stalwart of Italian fashion with its sexy silhouettes and loud patterns.

Last month, Capri Holdings named Dario Vitale as creative director to replace Donatella Versace, who assumed the role after her brother’s 1997 murder. Vitale came from Miu Miu, the stunningly successful youth-driven brand in the Prada Group.

Versace was given the new role of chief brand ambassador in the shakeup, which was widely viewed as setting the scene for the long-rumored Prada sale. Miuccia Prada acknowledged the group’s interest on the sidelines of Milan Fashion Week in February.

Copyright © 2025 by The Associated Press. All Rights Reserved.

Share and Follow
You May Also Like
JSO officer arrested on petty theft charge

Jacksonville Jail Officer Faces Charges for Battery and Witness Tampering After Incident

A Jacksonville correctional officer, Jose Guerra, who has served with the Jacksonville…
Tesla dealership arsonist learns prison sentence after pleading guilty in Cybertruck torching

Arsonist Sentenced to Prison for Setting Tesla Cybertruck on Fire: Guilty Plea Seals Fate

An individual found guilty of arson at a Tesla facility has been…
SoCal raid: ICE agents climb onto roof, chase construction workers

ICE Agents Ascend Rooftop in Southern California Raid Targeting Construction Workers

MONTEBELLO, Calif. — A wave of immigration raids swept through Southern California…
Ilya Sorokin's prowess powers Islanders to strong road win over Oilers

Ilya Sorokin’s Stellar Performance Propels Islanders to Convincing Victory Against Oilers on the Road

EDMONTON, Alberta — Ilya Sorokin delivered a performance worthy of a Vezina…
European diplomats reveal 'tough guy' US negotiator who 'hates' them

US Negotiator’s Fierce Reputation Sparks Tension with European Diplomats

European diplomats were unsettled by comments from JD Vance, who reportedly remarked…
Three illegal migrants charged with attempted murder of ICE agents

Three Undocumented Immigrants Face Charges for Alleged Attempted Murder of ICE Agents

In a recent incident in Minneapolis, three individuals without legal immigration status…
Wealthy Florida real estate brothers' 'trophies' uncovered as judge denies bail: feds

Alexander Brothers Face Sexual Abuse Allegations on Cruise Ship Amid High-Profile Trafficking Trial

In a striking development just weeks before a federal trial, prosecutors have…
Australia vows to strengthen hate speech laws, gun control in wake of Bondi Beach attack

Australia Enforces Groundbreaking Social Media Ban, Protects 4.7 Million Kids in First Month

In a groundbreaking move, Australia has seen social media platforms deactivate millions…