A popular parenting figure recently disclosed that his two-year-old daughter tragically drowned in their home’s swimming pool. The incident occurred when the young girl wandered into the backyard alone at their residence, valued at $835,000.
Jamal Morton, who is popularly known by his online personas J’Amore or Mr. Jay, shared the heart-wrenching news that Rose, his daughter, died in their Hoschton, Georgia, home, outside Atlanta. He explained that she mistakenly believed she could swim without assistance.
This social media personality, recognized for his humorous parenting advice, expressed his grief online, stating, ‘I lost my daughter. She felt grown-up and ventured to swim on her own. She left the house and ended up in the pool, where she drowned.’
In a poignant message, he added, ‘I hope heaven exists, as the thought of you alone is unbearable. So, God, if you’re real, please take care of my baby. Rest in peace, my dear angel. Forever in my heart, Rose, daddy loves you.’
Details surrounding the exact time of Rose’s death remain uncertain. The Daily Mail has reached out to the Hall County Sheriff’s Office seeking further information.
The content creator, who uses his unfenced pool as a backdrop for his videos, asked for donations to help with funeral costs and the family’s pending relocation expenses.
‘We have to move away because we can’t live in that house anymore, and I don’t think I’ll ever be able to work anytime soon. Anything helps,’ he wrote.
Morton posted videos of little Rose taking some of her first steps in April 2025, as she teetered near the edge of the pool while trying to walk towards her father’s arms.
Two-year-old Rose Morton drowned in the pool at her TikTok star father’s home in the Atlanta suburb of Hoschton, Georgia
Morton posted the now chilling video of Rose taking some of her first steps near the pool in April 2025
The father-of-six told his millions of fans that he is taking a break from social media while he tries to cope with this devastating loss.
‘Losing a child is a pain I wouldn’t wish on my worst enemy,’ he wrote on Facebook late Monday night. ‘I hate to make this post but yall won’t be seeing me for a while. I have to take a break.’
Despite the announcement, videos continue to be posted to his social media pages.
His management team said they are currently monitoring the accounts and that Morton is ‘not online, posting content, responding to messages, or actively managing his pages.’
‘Management is keeping his platforms running while he and his family take time to grieve the heartbreaking loss of their baby girl,’ his team said.
‘This is an incredibly difficult time, and we ask for your understanding, prayers, and respect for their privacy as they navigate this unimaginable loss.’
Jamal Morton holds a pizza box as he stands by his pool with his daughter Rose
Morton posing with a charcuterie board in the pool at his $835,000 house. The father-of-six is taking a break from social media while he tries to cope with this devastating loss
It is unclear exactly when Rose passed away, but her Morton announced her death Monday night in a heartbreaking social media post
Morton, 33, launched his TikTok page in 2022. He has gained viral fame for posting comedy content about parenting and his family life, including skits about kids trying to sneak out of the house or wanting tattoos.
He has since amassed more than 1.1 million followers on the platform, as well as a large following on Instagram and Facebook.
His children, including Rose, regularly appear in his videos.
Morton declined to comment to the Daily Mail on the tragedy.
He is one of several influencers who have lost a child to tragic pool drowning.
Emilie Kiser’s three-year-old son, Trigg, died on May 18, 2025, six days after he was found unresponsive in the family’s backyard pool in Chandler, Arizona.
Kiser’s husband Brady had been looking after both Trigg and the couple’s newborn son Teddy at the time while the TikTokker was out with friends.
Emilie Kiser’s three-year-old son Trigg died on May 18, 2025, six days after he was found unresponsive in the family’s backyard pool in Chandler, Arizona. Kiser pictured with Trigg in February 2025
Brady initially told police that he lost sight of the toddler for three to five minutes. However, police said video evidence showed that the boy was left unsupervised for over nine minutes ‘and in the water for about seven of those minutes.’
Following a two-month investigation, Brady was not charged in relation to the death of his son, despite the Chandler Police Department recommending a felony child abuse charge.
The Maricopa County Attorney’s Office released a statement on July 25, writing in a statement that there was ‘no likelihood of conviction’ against him.
Olympic skier Bode Miller and his mommy influencer wife, Morgan, lost their daughter Emeline in June 2018 after she wandered, unnoticed, into a neighbor’s backyard and drowned in their pool.
Morgan, who was sat chatting with her friend, thought the 19-month-old had been playing indoors. By the time she registered that everything was just too quiet, it was too late.
The influencer plunged into the pool and pulled Emeline out.
Bode and Morgan Miller lost their daughter Emeline in June 2018 after she wandered, unnoticed, into a neighbor’s backyard and drowned in their pool
Since Emeline’s death, both Morgan and Bode Miller have become passionate advocates for swimming and pool safety
The little girl had a faint pulse and was rushed to a nearby hospital, but her brain had been deprived of oxygen too long. Emeline was pronounced dead the next day.
It is unclear if charges have been brought against Morton or his wife, Jessica.
Under Georgia law, prosecutors can pursue criminal charges against parents if it is determined the negligence lead to a child’s death.
Past child drowning cases in Georgia have resulted in guardians being charged with felony murder, cruelty to children and involuntary manslaughter.