Groundbreaking American Collaboration with Naruto Shippuden Debuts After Two-Year Anticipation

A thrilling fusion of cultures is taking place this month as the beloved anime series Naruto unveils an exciting new collaboration, two years in the making.

In a recent announcement, it was revealed that the popular YouTube sensation MrBeast is partnering with Viz Media to launch a unique venture. Kicking off on February 16, this collaboration will introduce exclusive merchandise, fan engagement activities, and more, marking a groundbreaking partnership between MrBeast and Naruto Shippuden. This initiative is said to honor the shared values of perseverance, teamwork, and the belief that anyone can achieve remarkable feats through dedication and community spirit.

The first wave of this partnership will debut a special merchandise collection available at mrbeast.store/naruto starting February 16 at 9 a.m. PT. This collection will include limited-edition apparel featuring exclusive Naruto Shippuden graphics, highlighting fan-favorite characters with a distinctive MrBeast x Naruto Shippuden flair.

Image via Viz Media, MrBeast

The collaboration’s first drop includes a merchandise line scheduled to go live at mrbeast.store/naruto on Feb. 16 at 9 a.m. PT. The line features special limited-edition apparel showcasing exclusive Naruto Shippuden graphics, including fan-favorite characters in unique MrBeast x Naruto Shippuden stylization.

Starting off the collection are the Hokage Baseball Cap and Letterman Jacket, as seen below. The Hokage Baseball Cap is black and features Naruto jutsu embroidery on the front, with an orange MrBeast logo alongside the Konohagakure symbol on the back. The Hokage Letterman Jacket is black and features Naruto and Sasuke’s names stylized in kana in orange across the back, layered over a large white embroidery of the two fighting. The front includes an embroidered Konoha kanji on the right chest and a co-branded MrBeast x Naruto script with MrBeast’s signature logo.

Naruto Anime Fans Get First-Look Reveal at New MrBeast Merchandise Release

The line also includes several graphic T-shirts. The cream-colored Ichiraku Tee features a large back graphic of Naruto at Ichiraku Ramen and a smaller chest graphic of Naruto, Sasuke, and Sakura. The gray Mitsumeru Tee sports a sketch-style front graphic of Naruto and Sasuke’s face-off.

Meanwhile, the orange long-sleeve Senko Tee has a black-and-white graphic of Naruto performing the Shadow Clone Jutsu over a white lightning bolt. The white sleeve graphics include a MrBeast logo rendered in Naruto Shippuden’s signature font and a row of shuriken. The white Uzumaki Tee features a full-color frontal graphic of Naruto above an orange lightning bolt, while the left sleeve includes Naruto Uzumaki’s name stylized in kana layered over a MrBeast name logo.

Yamato also receives a highlight in the collection. The black Yamato Hoodie has a graphic of Yamato performing his Wood Release kekkei genkai technique, accompanied by a character description and stylized orange-and-white name background. The front includes co-branded MrBeast x Naruto logos. The Yamato Tee features the same Yamato graphic on the front, with a right sleeve detail featuring a line of orange shuriken.

While sizes and pricing are not yet known, similar apparel items currently offered by MrBeast range from $24.99 for T-shirts to $45.99 for hoodies, with youth sizing spanning small to XL and adult sizing spanning small to 2XL.

Simon Chin, Senior Manager of Business Development at VIZ Media, stated that the company is thrilled to partner in the collaboration between two cultural icons. “Naruto’s enduring message of overcoming adversity through strengthening your community is a natural fit with MrBeast’s mission to uplift and give back, bringing that same spirit to a new generation,” Chin said.

Donaldson’s YouTube channel, MrBeast, currently holds the platform’s highest subscriber count at 467 million. The channel launched in 2012 and gained prominence through high-stakes challenges offering participants luxury prizes or large cash payouts. He later began numerous philanthropic efforts amid several personal and business-related controversies.

Donaldson said that he grew up watching Naruto and that the collaboration marks a “full circle moment” in his career. “It’s a story about starting from nothing, working hard, and never quitting. Those themes shaped how I think about creating and building. Partnering with Naruto is honestly surreal,” he said.

Created by

Masashi Kishimoto

First TV Show

Naruto

First Episode Air Date

September 21, 1999