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Fans of Kayla Itsines and Margot Robbie were taken by surprise on Monday when news broke that the fitness influencer’s earnings rival those of the Hollywood actress.
At 33, Kayla Itsines has secured the 34th spot on the 2024 Australian Financial Review Young Rich list. Meanwhile, Margot Robbie, known for her role in “Barbie” and also 34, is just a few spots ahead at position 31.
Kayla’s impressive $171 million net worth comes from a mix of online brand partnerships, real estate ventures, and her popular fitness platform, Sweat, which has a million subscribers paying $24.99 monthly.
On the other hand, Margot Robbie, who recently welcomed her first child, has amassed a fortune of $191 million. Her wealth primarily stems from her acting career in blockbuster films and a burgeoning collection of luxury properties.
The Sweat app, a cornerstone of Kayla’s success, was co-founded with her former fiancé, Tobi Pearce. He is now married to Rachel Dillon, another fitness mogul and passive investor, who ranks just below Itsines at number 35 on the Young Rich list.
The Sweat app, formerly known as Bikini Body Guide, charges members a hefty subscription fee in exchange for fitness and meal plans as well as shopping lists and exercise advice from Kayla herself.Â
Kayla and Tobi sold the company back in 2021 in a $400million deal to US software giant iFIT, but later bought it back for a reported fraction of the price.Â
According to the Influencer Marketing Hub, Kayla is also considered one of Australia’s top influencers, and can charge between $37,700 and $62,900 per sponsored post on her 15.8million follower strong Instagram account.Â
Kayla Itsines and Margot Robbie fans were left stunned on Monday when it was revealed the influencer makes just as much money as the Hollywood star
Meanwhile, Kayla’s rich list neighbour Margot has reached phenomenal success in recent years following the release of her smash blockbuster hit Barbie last year.
Notably, as both a producer and lead in Barbie, the former Neighbours star is said to have earned nearly $80million from the movie, including her salary and box office incentives, according to Variety.
Margot has ascended to A-list status in Hollywood following 15 years in the movie and television industry, working alongside the likes of Leonardo DiCaprio, Brad Pitt, Nicole Kidman, Will Smith and Ryan Gosling.
Raking in her income through online brand deals, real estate investment, and her fitness app Sweat, which charges its one million members $24.99 a month, Kayla boasts an eye-popping net worth of $171million
Securing herself among Hollywood’s highest paid actresses, the thespian easily rakes in multi-million dollar movie deals for each new feature film she stars in.
In addition to acting and producing, Margot has also taken on brand deals with companies like Calvin Klein, Nissan and Chanel.Â
The award-winning actress has also forayed into the world of real estate with her husband Tom Ackerley, after the pair purchased their first property together in the wealthy Hancock Park, LA in 2017.
They later listed the property for sale in June 2021 for $3.4million, with Margot also selling off an investment property that same year for $1.2million after purchasing the Hollywood Heights bungalow for $950,000 in 2017.
In 2019, Margot purchased a Venice Beach compound for $5million in an off-market deal, which is currently undergoing renovations that will reportedly increase the home’s worth to over $15million.
Meanwhile, Australian actress Margot, who recently gave birth to her first baby boy, sits at a nearby $191million net worth, which she earned by starring in blockbuster movies and building a modest real estate portfolio of luxury homes